Generosity: Honest realities and exciting possibilities
The onset of the pandemic led to a surge in generosity in the United States. That surge has now abated a bit. When coupled with inflation, many congregations feel the pinch. It can be easy to assume that these declines in giving will define the future.
Yet congregations have significant advantages over other non-profit organizations when it comes to inviting financial gifts. Some basic best practices for inviting gifts can lead to significant changes in a congregation’s culture of generosity, impacting the bottom line. Many congregations did grow in giving in the past couple of years.
Pete Reuss (ELCA pastor, Certified Fund Raising Executive, and Partner at GSB Fundraising) shares the wider giving trends that impact congregations and provides foundational practices that inspire donors to grow their support for God’s work through your congregation in this 20 minute video.
